How to Turn Your Idea Into a Successful Product by Dr. Chas Fox
This book is for anyone who ever had a suggestion or thought about a product invention or improvement. Almost everyone has had a similar notion. This book provides a guide and options to consider to take that idea to fruition. The steps provided will make the process more efficient and cost less money. Micro-Mark is known for the many innovative products launched over many years. This book describes the product development process, how to get a design, how to protect your idea, and market research. It also provides considerations for manufacturing, testing, certifications, packaging, and customer service. Many ideas never happen because many don’t know the required steps to make the transition from concept to a real product. You can do it yourself with the information in the book. Or learn how to work directly with Micro-Mark to reap the rewards of innovation.
How to Run an Internet Business Now: Aligning Modern Academic Principles with Professional Best Practices Post Pandemic
This book is a guide for current business managers and owners, people considering starting a business, and students of business management. The guide provides up to date detail about how to run an internet business today. Ecommerce sales were increasing rapidly before the pandemic and now are growing even more rapidly. However, digital marketing is also changing rapidly. This book provides details about how to gain a competitive advantage, organizational structures, sources of funding, marketing, the Amazon Marketplace, freight, finding and managing employees, product development, and more. The book also aligns current academic theory with professional best practices.
Strategic Management Now; Tools, Frameworks, and Real-World Applications, Dr. Chas Fox Cognella Publishing 2026
